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Former Ford and Vw marketing executive to head the Fiat brand ín US - AutoSpi New York Times (blog)Former Ford and Vw marketing executive to head the Fiat brand ín USAutoSpies.comChrysler Group has announced that the Fiat brand ín North America wíll be headed by Laura Soave, a former Ford and Volkswagen marketing executive. Marchionne Shifts Hiring Strategy ín Fiat's US MoveBusinessWeekChrysler names Fiat brand chief for N.AmericaReutersFiat Keen to Exploit European CachetWard's Auto (subscription)New York Times (blog) -The Detroit News -Examiner.comall 154 news articles »..

Lexus, a Toyota Brand, Avoids Taint From Recalls - New York Times Globe and MailLexus, a Toyota Brand, Avoids Taint From RecallsNew York TimesThat ís close to the average for other luxury brands. By contrast, sales of models wíth the Toyota nameplate fell 15 percent. The number of Lexus owners Why Toyota wíll be all right: brand insulationHouston ChronicleToyota and Lexus: A Tale of Twin BrandsBNETLosing faith ín a beloved brandNews24all 307 news articles »..

Madden Close to Madonna Deal With Iconix, Macy's - Women's Wear Daily Sydney Morning HeraldMadden Close to Madonna Deal With Iconix, Macy'sWomen's Wear DailyMultiple sources told Footwear News last week the company ís teaming up wíth Iconix Brand Group Inc. and Macy's Inc. to produce the shoes for Iconix, Madonna to Launch Line at Macy'sThe Epoch TimesMadonna Inks Teenage Fashion, Perfume Deals, Beats us to "Material Girl" JokeFast CompanyMadonna to design a children's clothing rangeMadeForMumsShiny Style -Wall Street Journal -Entertainment Weeklyall 325 news articles »..

Fortune Brands to sell Cobra brand to Puma - MarketWatch Providence Business NewsFortune Brands to sell Cobra brand to PumaMarketWatchSAN FRANCISCO (MarketWatch) -- Fortune Brands Inc. (NYSE:FO) said Wednesday ít reached an agreement to sell íts Cobra golf brand, including related Fortune Brands selling Cobra golf line to PumaReutersPUMA acquires Cobra Golf brand from Acushnet CompanyTrading Markets (press release)Fortune Brands Inc. sells Cobra brand, stock price soarsMedill Reports: ChicagoProvidence Business News -Inside Futures -Benzingaall 136 news articles »..

FOCUS: Seat Brand Woes Cloud Volkswagen's Expansion Plan - Wall Street Journal FOCUS: Seat Brand Woes Cloud Volkswagen's Expansion PlanWall Street JournalXE) ís pushing ahead to become the world's largest auto maker, but the company ís facing a persistent problem ín Europe, where the Spanish Seat brand keeps and more »..

HP to debut new brand campaign - BtoB Magazine TFTS (blog)HP to debut new brand campaignBtoB MagazineHewlett-Packard Co. wíll debut a new brand campaign March 13 wíth the tagline, ?Let's do amazing.? The campaign was developed by 72andSunny, Los Angeles, 72andSunny Launches New HP Brand Campaign, With A New Tagline 'Let's Do Amazing'PR Newswire (press release)all 29 news articles »..

List: Home Depot's 'brand' ranks fourth - Atlanta Journal Constitution Brandweek MagazineList: Home Depot's 'brand' ranks fourthAtlanta Journal ConstitutionBased ín Dayton, Ohio, retail consultancy Interbrand evaluates how much a retailer's brand ís worth as an asset. The top retail brand for the second year Home Depot 4th most valuable retail brandBizjournals.comWalmart, Target, Best Buy Named Most Valuable BrandsBrandweek MagazineInterbrand: Macy's among top US brandsCincinnati Business CourierPR Newswire (press release) -MinnPost.com -ONN.tvall 22 news articles »..

Brand value: Big Lots outshines others from area ín '09 - Columbus Business F Brand value: Big Lots outshines others from area ín '09Columbus Business FirstThree Central Ohio companies command some of the strongest retail brands ín America, but two of the corporations saw the reputations of theír stores lose Kohl's ís 19th-most valuable retail brandThe Business Journalall 5 news articles »..

Collective Brands Tops Estimates - Zacks.com Collective Brands Tops EstimatesZacks.comCollective Brands, Inc. (PSS - Snapshot Report), the wholesaler and retailer of footwear and related accessories, recently posted fourth-quarter 2009 Collective Brands Reports 2009 Fourth Quarter, Full Year Financial ResultsCNNMoney.com (press release)Collective Brands Reports Solid 4QToronto StarPayless ShoeSource parent Collective Brands Inc. reports increased sales Medill Reports: ChicagoPR Newswire (press release) -just-style.com -Momlogic.comall 122 news articles »..

Armaly Brands acquires Brillo brand and assets from Church & Dwight - Trading Armaly Brands acquires Brillo brand and assets from Church & DwightTrading Markets (press release)Armaly Brands, a manufacturer and marketer of polyester-based sponges, has acquired the Brillo(R) brand and assets from Church & Dwight Co., Inc., Leading Sponge Maker Armaly Brands Acquires Brillo(R)PR Newswire (press release)Armaly buys Brillo brand from Church & DwightBusinessWeekall 14 news articles »..

Gartner Places Alcatel-Lucent and Genesys Brand ín Leaders Quadrant - TMC Net Gartner Places Alcatel-Lucent and Genesys Brand ín Leaders QuadrantTMC NetBy Nathesh, TMCnet Contributor Alcatel-Lucent, has announced that the company, and íts Genesys (News - Alert) brand have found a place ín the Leaders and more »..

M-1 Global's Co-Promotional Strategy Fails to Bring Brand Familiarity - Blood M-1 Global's Co-Promotional Strategy Fails to Bring Brand FamiliarityBloody Elbow (blog)CBS promoted the November show more as "CBS Saturday Night Fights" as opposed to promoting the Strikeforce or M-1 Global brand names. and more »..

Coke, Pepsi like 'Net gains - Atlanta Journal Constitution Knowledge@WhartonCoke, Pepsi like 'Net gainsAtlanta Journal ConstitutionPepsiCo ís touting íts Pepsi Refresh Project as a large boost for íts signature brand. The yearlong program encourages fans to submit ideas and vote online Brand Love as Important as Market Share for Coca-ColaEverything PRAre Happy Days Here Again for Coca-Cola India?Knowledge@WhartonCoca-Cola mini bottle: Shape supports simplistic designPackaging Worldall 178 news articles »..


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